If you leave your house and explore a little, you might find a car you can keep for free.  Dodge has hidden three Journey crossovers across America—one each in the West, Midwest and East. You find one, you win it. Subsequent TV spots, breaking on Sept. 10, Sept. 16 and Sept. 23, will reveal details on where each of the vehicles is headed and where it can be found. There will be clues in nearly every frame of each commercial about the vehicles’ ultimate destination. At YouTube.com/Dodge, you can watch more videos as well as a 24/7 live camera feed of the hidden vehicles, all of which will reveal additional clues.  “All you have to do is get out there,” says Hall. So, close this Web page and get the hell out of Dodge. (via @adage)

If you leave your house and explore a little, you might find a car you can keep for free. 

Dodge has hidden three Journey crossovers across America—one each in the West, Midwest and East. You find one, you win it. Subsequent TV spots, breaking on Sept. 10, Sept. 16 and Sept. 23, will reveal details on where each of the vehicles is headed and where it can be found. There will be clues in nearly every frame of each commercial about the vehicles’ ultimate destination.

At YouTube.com/Dodge, you can watch more videos as well as a 24/7 live camera feed of the hidden vehicles, all of which will reveal additional clues. 

“All you have to do is get out there,” says Hall. So, close this Web page and get the hell out of Dodge.

(via @adage)

Permalink